5simple solutions for common selling problems
Battles Real Estate Company Offers You Several Solutions Our Sellers Found Beneficial When We Sole Their Home. 


Problem #1: Restricting Access   


We acknowledge that sellers often find it inconvenient and stressful to have agents and buyers in their home.  Nevertheless, the harder it is for a buyer to view your property, the longer you'll be on the market.

Solution: Options

Seller have several options available that will encourage buyers and agents to view their home.  It can be as simple as programming the lock box to only allow access during certain hours, to choosing a listing agent who is available to be present for every showing.

Benefit: Showings Made Easier

Battles Real Estate Company discusses all your showing options.  Together we decide on the showing schedule you fell most comfortable with, whether it be limited access using a lock box or taking advantage of our staff who can be available quickly to show your home.

 
Problem #2: Motivation                 

Houses no longer sell in a matter of days.  Market times are now reaching up to 120 days.  During these longer market times, sellers tend to lose sight of exactly why they wanted to sell in the first place-their motivation.

Solution: Focus

Staying focused on your motivation is easy as long as there is constant communication from your listing agent and their staff.

Benefit: Consistent Communication

Battles Real Estate Company communicates at least 3 times a week with every seller.  This consistency provides constant guidance for our sellers and the opportunity to discuss the progress of their listing, as well as allowing us to keep the seller focused on their reason for selling.  Sellers can now easily stay focused on their motivation, as well as maintain a strong level of confidence in their agent. 

Problem #3: Stale Marketing          


A sign, a flyer, and an entry onto the local Multiple Listing Service, weekly open houses are the old standards to selling a home - and they are too limited to be effective in today's marketplace.  Even a full page ad in the newspaper will only be seen by 1% of potential buyers.

Solution: A Creative & Systematic Plan

Don't be captivated by the pretty brochures and slick company hype.  What a seller should be looking for is a clear and concise strategy to getting your home sold.  This plan should be in writing, planned week by week for the length of your listing contract, and expect this before you sign a contract, not after.  Look for proof in the presentation: make them show you the actual results of the advertising.  For stance, if they ran an ad, how many people actually inquired and how many buyers did they actually follow up with?  Look for results from their marketing pieces. 

Benefits: Results

All advertising should be tractable and the agent should be held accountable to the seller for the weekly results.  Battles Real Estate Company not only provides a detailed outline for the seller, we back up the plan with results from every marketing piece used to expose your property.  Sellers deserve to know exactly what buyers and agents are saying about their home as well as how well each advertising piece successfully exposed their home.  When a seller is kept informed on the details they maintain a sense of confidence that their agent is doing everything possible to sell their home.


Problem #4: Pricing                          


Data used to determine list price was incorrect.

Solution: Understanding the Market

Ultimately the most important factors in selling a home are price and the profit a seller retains.  Study the market with your agent before deciding on a price.  Looking at solds more than 30 days old will cause you to price your home based on a market that does not exist anymore.  Active listings can have more significance then Solds. 

Active listings; this is your competition in the market.  Buyers will compare your home to all the others in your price range.  Pricing your home too high may cause you to sell your competition.  You need to be the best value in your price range.

Benefits: Selling at Top Dollar

The pricing presentation provided by Battles Real Estate Company is comprehensive, yet simple and straightforward.  When we provide our sellers with clear and concise presentation of the entire market (not just a few nearby Solds) they feel confident that their home is priced to sell.

Problem #5: The Agent                   


Agents with even 4 or 5 years of experience haven't worked in a market where real sales skills & knowledge are needed to sell a house.  Our market has change: you need experience working for you.

Solution: Hire an Experienced Agent

What makes an Agent qualified to sell your home.  Don't just ask them: make them prove it by walking you through their weekly work schedule.  What are they doing on a daily basis to sell your home?  What is their track record?  You should feel absolutely comfortable & confident in their ability to sell your home.


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Robbyn Battles & Associates 800.572.5305