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5simple solutions for common selling problems Battles
Real Estate Company Offers You Several Solutions Our Sellers Found Beneficial When We Sole Their Home.
Problem #1:
Restricting Access
We acknowledge that sellers often find it inconvenient and stressful to have agents and buyers in their home.
Nevertheless, the harder it is for a buyer to view your property, the longer you'll be on the market.
Solution: Options
Seller have several options available that will encourage buyers
and agents to view their home. It can be as simple as programming the lock box to only allow access during certain hours,
to choosing a listing agent who is available to be present for every showing.
Benefit:
Showings Made Easier
Battles Real Estate Company discusses all your showing options. Together we decide
on the showing schedule you fell most comfortable with, whether it be limited access using a lock box or taking advantage
of our staff who can be available quickly to show your home.
Problem #2: Motivation
Houses no longer sell in a matter of days.
Market times are now reaching up to 120 days. During these longer market times, sellers tend to lose sight of exactly
why they wanted to sell in the first place-their motivation.
Solution: Focus
Staying focused on your motivation is easy as long as there is constant communication from your listing agent and
their staff.
Benefit: Consistent Communication
Battles Real
Estate Company communicates at least 3 times a week with every seller. This consistency provides constant guidance for
our sellers and the opportunity to discuss the progress of their listing, as well as allowing us to keep the seller focused
on their reason for selling. Sellers can now easily stay focused on their motivation, as well as maintain a strong level
of confidence in their agent.
Problem #3: Stale Marketing
A sign, a flyer, and an entry onto the local Multiple Listing Service, weekly open houses
are the old standards to selling a home - and they are too limited to be effective in today's marketplace. Even
a full page ad in the newspaper will only be seen by 1% of potential buyers.
Solution:
A Creative & Systematic Plan
Don't be captivated by the pretty brochures and slick company hype.
What a seller should be looking for is a clear and concise strategy to getting your home sold. This plan should be in
writing, planned week by week for the length of your listing contract, and expect this before you sign a contract, not after.
Look for proof in the presentation: make them show you the actual results of the advertising. For stance, if they ran
an ad, how many people actually inquired and how many buyers did they actually follow up with? Look for results from
their marketing pieces.
Benefits: Results
All advertising
should be tractable and the agent should be held accountable to the seller for the weekly results. Battles Real Estate
Company not only provides a detailed outline for the seller, we back up the plan with results from every marketing piece used
to expose your property. Sellers deserve to know exactly what buyers and agents are saying about their home as well
as how well each advertising piece successfully exposed their home. When a seller is kept informed on the details they
maintain a sense of confidence that their agent is doing everything possible to sell their home.
Problem #4: Pricing
Data used to determine list price was incorrect.
Solution: Understanding the Market
Ultimately the most important factors in selling a home are price
and the profit a seller retains. Study the market with your agent before deciding on a price. Looking at solds
more than 30 days old will cause you to price your home based on a market that does not exist anymore. Active listings
can have more significance then Solds.
Active listings; this is your competition in the market. Buyers
will compare your home to all the others in your price range. Pricing your home too high may cause you to sell your
competition. You need to be the best value in your price range.
Benefits:
Selling at Top Dollar
The pricing presentation provided by Battles Real Estate Company is comprehensive,
yet simple and straightforward. When we provide our sellers with clear and concise presentation of the entire market
(not just a few nearby Solds) they feel confident that their home is priced to sell.
Problem #5: The Agent
Agents
with even 4 or 5 years of experience haven't worked in a market where real sales skills & knowledge are needed to
sell a house. Our market has change: you need experience working for you.
Solution:
Hire an Experienced Agent
What makes an Agent qualified to sell your home. Don't just ask them: make them prove it by walking
you through their weekly work schedule. What are they doing on a daily basis to sell your home? What is their
track record? You should feel absolutely comfortable & confident in their ability to sell your home.
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